Godiva Chocolatier
It’s been an honor to work with Godiva for many years creating concept, design and packaging for their seasonal collections. We created seasonal mood boards, seasonal and color palettes brought to life in custom packaging, in-store signage, and store window design. Working with artist Eunju Kang, we developed unique illustrations that were brought to life across these touchpoints. Godiva’s annual tradition became our annual tradition, and the products became collectors items for the chocolate-obsessed.
In-store Signage / Packaging Design / Illustration
Our partnership extended to the heart of Godiva's stores, where we transformed windows into captivating showcases that invited people into a world of luxury and indulgence.
Behind the scenes, we carefully selected seasonal color palettes that captured the essence of each time of year, evoking emotions and sensations. We developed mood boards to serve as a wellspring of inspiration, guiding the creative process and ensuring that every element of the design process aligns seamlessly with the brand's identity and values.
Client Creative Director: Keiko Hasegawa / Artist: Eunju Kang